Organized by the Hong Kong Jewellers’ & Goldsmiths’ Association and sponsored by the Hong Kong Trade Development Council and the World Gold Council, the 17th Chuk Kam Jewellery Design Competition 2018. The nineteen winning designs was announced at the Hong Kong Convention and Exhibition Centre on 1st March 2018.
The competition aimed to stimulate the creativity and raise the standard of craftsmanship of the Chuk Kam jewellery industry, in order to meet the market demand, promoting Chuk Kam jewellery through innovative designs. The competition was divided into Open Group and Fashionable 18K Group .
All groups are expected to design concept of “The Age of Distinctively Gold: Capture the spirit of our time to revitalize gold jewellery” of World Gold Council on the three themes: “Individuality in the Mainstream”, “Cultural Revitalisation” and “Innovation and Rhythm”
Near 100 design sketches were received, all of which went through a preliminary screening on 1st September 2017. Short listed entries were made into products and they were judged for the final round on 5th December 2017.
The judging panel comprised of 5 judges, including Mr. Jason Cheung, Head of Creative Department of HKTDC; Mr. Albert Cheng, Consultant of WGC; Mr. Lawrence Ma, Founding President, Diamond Federation of Hong Kong, China Limited, Mr. Raymond C H Chan, Director of Ply Union Limited and Ms. Sofie Lee, Co-founder & Director, Savvy Advertising Limited
Entries were judged according to their practicability and potentials to stimulate the Chuk Kam jewellery market, their flexible use of the properties of Chuk Kam, creativity, craftsmanship and attractiveness.
Winning designs will be displayed in the Hong Kong International Jewellery Show 2018 from 1st to 5th March at the Hong Kong Convention and Exhibition Centre.